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How to Find the Right Influencers for Your Brand

Choosing the right influencer has a huge impact on a campaign's results. In this video, we'll explain the most important data to consider when making this crucial decision.

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Video

How to Find the Right Influencers for Your Brand

The success of an influencer marketing campaign comes down to various factors. One of the most important is finding the right influencer who can target the right audience.

Learn more below 🔽

0:00 Introduction
0:53 The Number of Followers
1:25 Audience Engagement Rate
1:50 Types of Content
2:09 Audience Preferences & Demographics
2:26 Influencer Search Tip #1 Perform Hashtags Searches
2:46 Influencer Search Tip #2 Check Out Brand Mentions
3:08 Influencer Search Tip #3 Use an Influencer Marketing Platform

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